About us

Who we are

Market analysis and product strategies with substance are the starting point of our work at li2pps. We support companies in making well-founded decisions, identifying potential and achieving sustainable growth. Our services range from precise market analysis and the development of viable product strategies to the implementation of effective marketing measures – individually tailored to your requirements.

Our service

Our consultants not only bring in-depth specialist knowledge, but also work in partnership with you – with the aim of creating real added value for your company. With tried-and-tested methods and fresh ideas, we help you to position your products in a targeted manner, strengthen your brand and reach your target groups effectively.

li2pps is more than a traditional consultancy – we are your strategic sparring partner on the path to sustainable success. Together we will advance your visions and make your goals tangible.

Discover how our network of experts and customized strategies can take your business to the next level.

Our approach

li2pps takes a holistic approach to product and marketing management consulting, because we know that: Every client is unique and brings with it individual challenges. Our dedicated team of experts works closely with you to develop customized solutions that not only meet your current needs, but also pursue future-oriented strategies. Market analysis and product strategies form the basis for this. In combination with creative marketing concepts and a strong network of experts, your project is in the best hands from the initial analysis to successful implementation. Let us work together to shape the path to your entrepreneurial success and bring innovative ideas to life.

Your contact person

Aleks Lipp

Aleks Lipp

Founder and Managing Director

Aleks Lipp, founder and managing director of li2pps, is an experienced expert in the field of product and marketing management with a sound technical and business background and extensive experience in founding companies. After completing his bachelor’s and part-time master’s degree in industrial engineering, he gained extensive experience as a development engineer in the field of drive electronics at AKKODIS. He later took over the management of a team of over 22 employees.

At the same time, he co-founded ELIPPS GmbH in the food industry and supported his business partner during the first two years in setting up the company, corporate strategy, sales and marketing. Most recently, he was Senior Product Manager at ETAS, a subsidiary of the Robert Bosch Group, where he successfully managed several software products, combining his technical skills with a deep understanding of the market.

His holistic approach and strategic thinking help companies to optimize their product strategies and ensure long-term success.